Statistic regarding American Express brandfans: most popular cell phone providers and messenger services

AIlon has analyzed 4368 people from Germany who have a very high affinity to American Express and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Communication | American Express

March 24, 2022

This statistic shows the favorite cell phone providers and messenger services of that part of the German population, with a strong preference for the financial services company "American Express", compared to the total population. Very noticeable is the positive relation to Telekom and Threema, as well as the negative correlation with O2 and Fonic.

This bar chart visualizes, how an affinity for the brand "American Express" correlates with a preference for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "American Express" brandfans to have an affinity for "Telekom" is increased by 125.89% .

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