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Technology | Johnnie Walker
March 24, 2022
This statistic shows the favored tech brands of that part of the German population, with a strong preference for the food manufacturer "Johnnie Walker", compared to the total population.
Very pronounced is the increased value for Msi, Logitech, Gopro, as well as the negative relation to Lg, Vonvon, D-Link.
This bar chart visualizes, how an affinity for the brand "Johnnie Walker" correlates with a preference for the displayed Technology affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Johnnie Walker" customers to have a preference for "Msi" is increased by 244.3% .
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