Statistic regarding Gerry Weber customers: favorite furniture stores

AIlon has analyzed 4533 people from Germany who have a very high affinity to Gerry Weber and compared the mean values with a representative sample of the population.

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Home | Gerry Weber

March 23, 2022

This statistic visualizes the preferred furniture stores of that part of the German population, with a strong preference for the fashion label "Gerry Weber", compared to the total population. Extremely pronounced is the positive correlation with Teppich Kibek, Poggenpohl, Bulthaup, as well as the decreased value for Ikea, Poco, Sb Möbel Boss.

This bar chart visualizes, how a preference for the brand "Gerry Weber" correlates with a preference for the displayed Home affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Gerry Weber" customers to have an affinity for "Teppich Kibek" is increased by 22.18% .

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