This study is based on a small sample and is not entirely current.
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Create current statisticsNational Newspaper | Gerry Weber
March 23, 2022
This statistic visualizes the most popular national newspapers of that part of the German population, with a strong preference for the fashion label "Gerry Weber", in comparison to the total population.
The affinity for the newspapers "Neue Presse", "TAZ", "Die Welt Kompakt" is clearly increased, while it is moderately decreased for the newspapers "BILD", "Handelsblatt", "Frankfurter allgemeine Zeitung".
This bar chart visualizes, how a preference for the brand "Gerry Weber" correlates with an affinity for the displayed National Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Gerry Weber" customers to have an affinity for "BILD" is decreased by 1.8% .
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