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Women Magazine | Bauhaus
March 25, 2022
This statistic visualizes the favorite womens magazines of that part of the German population, with a high affinity for the shopping brand "Bauhaus", compared to the total population.
The affinity for the magazines "Emotion" and "Petra" is considerably increased, while it is moderately decreased for the the magazines "Bild der Frau" and "Tina Magazin".
This bar chart visualizes, how a preference for the brand "Bauhaus" correlates with an affinity for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Bauhaus" customers to have a preference for "Bild der Frau" is decreased by 28.6% .
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