Statistic regarding Bauhaus customers: most popular financial companies

AIlon has analyzed 15591 people from Germany who have a very high affinity to Bauhaus and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Financial | Bauhaus

March 25, 2022

This statistic shows the preferred financial companies of that part of the German population, with a strong preference for the shopping brand "Bauhaus", in comparison to the total population. Especially pronounced is the increased value for Visa, Mastercard, Paypal, as well as the negative relation to Sparkasse, Aok, Dak.

This bar chart visualizes, how an affinity for the brand "Bauhaus" correlates with an affinity for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Bauhaus" customers to have a preference for "Visa" is increased by 44.08% .

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