Statistic regarding LGBT brandfans: hobbies

AIlon has analyzed 21984 people from Germany who have a very high affinity to LGBT and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Recreation | LGBT

March 23, 2022

This statistic shows the hobbies of that part of the German population, with a high affinity for the brand "LGBT", in comparison to the total population. Extremely noticeable is the increased value for Gambling Hall, Video games, E-Sports schauen, as well as the negative relation to Gardening, Kreuzfahrten, Erneuerbare Energie.

This bar chart visualizes, how a preference for the brand "LGBT" correlates with an affinity for the displayed Recreation affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "LGBT" brandfans to have an affinity for "Gardening" is decreased by 30.82% .

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