AIlon has analyzed 28444 people from Germany who have a very high affinity to Continental AG and compared the mean values with a representative sample of the population.
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March 28, 2022
This statistic visualizes the favored womens magazines of that part of the German population, with a strong preference for the car manufacturer "Continental AG", in comparison to the total population.
The affinity for the magazines "Emotion" and "Happinez" is clearly increased, while it is considerably decreased for the the magazines "Auf einen Blick" and "Bild der Frau".
This bar chart visualizes, how a preference for the brand "Continental AG" correlates with an affinity for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Continental AG" brandfans to have a preference for "Emotion" is increased by 39.55% .
Source:
AIlon
Publication date:
March 28, 2022
Sample size Continental AG:
28444
Sample size population sample: 3.414.229
Area of enquiry: Germany
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