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Travel | Tom Tailor
March 23, 2022
This statistic visualizes the favorite online travel agencies of that part of the German population, with a strong preference for the fashion label "Tom Tailor", in comparison to the total population.
Very noticeable is the positive relation to Booking.Com, Expedia, Holidaycheck, as well as the negative relation to Princess Cruise Line, Sea Cloud Cruise Line, Visit Dubai.
This bar chart visualizes, how a preference for the brand "Tom Tailor" correlates with an affinity for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Tom Tailor" customers to have an affinity for "Booking.Com" is increased by 114.13% .
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