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Fashion | Sky Deutschland
March 24, 2022
This statistic shows the most popular fashion brands of that part of the German population, with a strong preference for the media company "Sky Deutschland", in comparison to the total population.
Especially noticeable is the positive relation to Adidas, Tom Tailor, Diesel, as well as the decreased value for Nkd, Adler, Takko.
This bar chart visualizes, how an affinity for the brand "Sky Deutschland" correlates with an affinity for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Sky Deutschland" viewers to have a preference for "Adidas" is increased by 99.95% .
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