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Communication | Peek & Cloppenburg
March 23, 2022
This statistic shows the most popular cell phone providers and messenger services of that part of the German population, with a high affinity for the fashion label "Peek & Cloppenburg", in comparison to the total population.
Especially pronounced is the increased value for Telekom and Whatsapp, as well as the decreased value for Fonic and Congstar.
This bar chart visualizes, how a preference for the brand "Peek & Cloppenburg" correlates with an affinity for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Peek & Cloppenburg" customers to have a preference for "Telekom" is increased by 73.51% .
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