Statistic regarding Mercedes-Benz brandfans: favorite car manufacturers

AIlon has analyzed 7674 people from Germany who have a very high affinity to Mercedes-Benz and compared the mean values with a representative sample of the population.

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Automotive | Mercedes-Benz

March 24, 2022

This statistic shows the favorite car manufacturers of that part of the German population, with a strong preference for the car manufacturer "Mercedes-Benz", compared to the total population. The largest outliers in the positive range are: Mercedes, Audi, Bmw and in the negative range are: Opel, Seat, Citroen.

This bar chart visualizes, how a preference for the brand "Mercedes-Benz" correlates with an affinity for the displayed Automotive affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Mercedes-Benz" brandfans to have a preference for "Mercedes" is increased by 149.45% .

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