Statistic regarding H&M customers: favorite actors

AIlon has analyzed 25457 people from Germany who have a very high affinity to H&M and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Acting Influencer | H&M

March 24, 2022

This statistic visualizes the most popular actors of that part of the German population, with a strong preference for the fast fashion label "H&M", compared to the total population. The largest outliers in the positive range are: Emma Watson, Matthias Schweighöfer, Megan Fox and in the negative range are: Bud Spencer, Terence Hill, Adam Sandler.

This bar chart visualizes, how an affinity for the brand "H&M" correlates with an affinity for the displayed Acting Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "H&M" customers to have a preference for "Emma Watson" is increased by 2.56% .

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