Statistic regarding Discounter brandfans: favorite audio equipment companies

AIlon has analyzed 85949 people from Germany who have a very high affinity to Discounter and compared the mean values with a representative sample of the population.

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Music | Discounter

March 23, 2022

This statistic visualizes the favorite audio equipment companies of that part of the German population, with a high affinity for the brand "Discounter", in comparison to the total population. Very pronounced is the negative correlation with Bose and Sennheiser.

This bar chart visualizes, how a preference for the brand "Discounter" correlates with a preference for the displayed Music affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Discounter" brandfans to have an affinity for "Bose" is decreased by 17.88% .

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