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Financial | Promiflash
March 24, 2022
This statistic visualizes the most popular financial sector companies of that part of the German population, with a high affinity for the brand "Promiflash", compared to the total population.
Especially pronounced is the increased value for Barmer, Techniker Krankenkasse, Huk24, as well as the negative relation to Bkk, Aok, Volksbank.
This bar chart visualizes, how a preference for the brand "Promiflash" correlates with an affinity for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Promiflash" brandfans to have an affinity for "Barmer" is increased by 128.4% .
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