Statistic regarding Kneipp GmbH customers: favorite fast fashion brands

AIlon has analyzed 6170 people from Germany who have a very high affinity to Kneipp GmbH and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashionfast | Kneipp GmbH

March 24, 2022

This statistic visualizes the favored fast fashion brands of that part of the German population, with a high affinity for the organic cosmetics brand "Kneipp GmbH", in comparison to the total population. Extremely noticeable is the positive relation to C&A, Kik, Guess, as well as the decreased value for New Yorker, H&M, Primark.

This bar chart visualizes, how an affinity for the brand "Kneipp GmbH" correlates with a preference for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Kneipp GmbH" customers to have an affinity for "C&A" is increased by 29.25% .

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