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Beautyorganic | Männlichkeit
July 14, 2022
This statistic visualizes the favorite organic cosmetics brands of that part of the German population, with a high affinity for the brand "Männlichkeit", in comparison to the total population.
Very pronounced is the positive relation to Speick and Aubrey Organics, as well as the negative relation to Lavera and Alverde.
This bar chart visualizes, how a preference for the brand "Männlichkeit" correlates with a preference for the displayed Beautyorganic affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Männlichkeit" brandfans to have a preference for "Lavera" is decreased by 50.2% .
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