This study is based on a small sample and is not entirely current.
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Create current statisticsUnion Magazine | Lindt & Sprüngli
March 24, 2022
This statistic visualizes the favored union magazines of that part of the German population, with a strong preference for the food manufacturer "Lindt & Sprüngli", compared to the total population.
The affinity for the magazine "Vorwärts" is clearly increased, while it is considerably decreased for the the magazine "DBB".
This bar chart visualizes, how a preference for the brand "Lindt & Sprüngli" correlates with an affinity for the displayed Union Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Lindt & Sprüngli" customers to have a preference for "Vorwärts" is increased by 2.06% .
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