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Food Influencer | Nescafé
March 24, 2022
This statistic shows the most popular food influencers of that part of the German population, with a strong preference for the food manufacturer "Nescafé", compared to the total population.
Especially noticeable is the increased value for David Chang and Vegan Richa, as well as the negative relation to Ralf Zacherl and Tiny Spoon.
This bar chart visualizes, how an affinity for the brand "Nescafé" correlates with a preference for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Nescafé" customers to have a preference for "David Chang" is increased by 1.9% .
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