Statistic regarding Marketing brandfans: most popular food influencers

AIlon has analyzed 1967 people from Germany who have a very high affinity to Marketing and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Influencer | Marketing

March 24, 2022

This statistic shows the most popular food influencers of that part of the German population, with a high affinity for the brand "Marketing", compared to the total population. Extremely noticeable is the positive correlation with So Vegan and Minimalist Baker, as well as the decreased value for Johann Lafer and Alfons Schuhbeck.

This bar chart visualizes, how a preference for the brand "Marketing" correlates with a preference for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Marketing" brandfans to have an affinity for "So Vegan" is increased by 3.77% .

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