Statistic regarding GMX customers: most popular food influencers

AIlon has analyzed 34298 people from Germany who have a very high affinity to GMX and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Influencer | GMX

March 24, 2022

This statistic visualizes the most popular food influencers of that part of the German population, with a high affinity for the tech company "GMX", in comparison to the total population. Extremely noticeable is the increased value for Minimalist Baker and Vegan Richa, as well as the negative correlation with Ralf Zacherl and Johann Lafer.

This bar chart visualizes, how an affinity for the brand "GMX" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "GMX" customers to have an affinity for "Minimalist Baker" is increased by 0.94% .

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