AIlon has analyzed 24114 people from Germany who have a very high affinity to Lacoste and compared the mean values with a representative sample of the population.
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March 23, 2022
This statistic shows the favored TV channels of that part of the German population, with a strong preference for the fashion label "Lacoste", in comparison to the total population.
The largest outliers in the positive range are: Amazon Prime Video, Zdf, Ard and in the negative range are: Iflix, Eurosport, Cgtn.
This bar chart visualizes, how a preference for the brand "Lacoste" correlates with an affinity for the displayed Tv affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Lacoste" customers to have an affinity for "Amazon Prime Video" is increased by 104.0% .
Source:
AIlon
Publication date:
March 23, 2022
Sample size Lacoste:
24114
Sample size population sample: 3.414.229
Area of enquiry: Germany
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