Statistic regarding RTL II viewers: favorite online travel agencies

AIlon has analyzed 1758 people from Germany who have a very high affinity to RTL II and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Travel | RTL II

March 23, 2022

This statistic visualizes the favorite online travel agencies of that part of the German population, with a strong preference for the media company "RTL II", compared to the total population. Extremely pronounced is the positive correlation with Airbnb, Tripadvisor, Skyscanner, as well as the decreased value for Studiosus Reisen, Berge & Meer, Hurtigruten.

This bar chart visualizes, how an affinity for the brand "RTL II" correlates with an affinity for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "RTL II" viewers to have an affinity for "Airbnb" is increased by 31.42% .

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