Statistic regarding Fit for Fun customers: favorite audio equipment companies

AIlon has analyzed 12472 people from Germany who have a very high affinity to Fit for Fun and compared the mean values with a representative sample of the population.

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Music | Fit for Fun

March 28, 2022

This statistic visualizes the favorite audio equipment companies of that part of the German population, with a high affinity for the brand "Fit for Fun", in comparison to the total population. Very pronounced is the increased value for Bose and Beats By Dre, as well as the decreased value for Marshall and Gibson.

This bar chart visualizes, how a preference for the brand "Fit for Fun" correlates with a preference for the displayed Music affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fit for Fun" customers to have a preference for "Bose" is increased by 68.7% .

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