Statistic regarding G-Star customers: favorite furniture stores

AIlon has analyzed 9120 people from Germany who have a very high affinity to G-Star and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Home | G-Star

March 23, 2022

This statistic shows the most popualr furniture stores of that part of the German population, with a high affinity for the fashion label "G-Star", compared to the total population. Especially pronounced is the positive relation to Ikea, Xxxlutz, Whos Perfect, as well as the decreased value for Immoscout, Klaiber Markisen, Immonet.

This bar chart visualizes, how an affinity for the brand "G-Star" correlates with a preference for the displayed Home affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "G-Star" customers to have an affinity for "Ikea" is increased by 138.9% .

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