Statistic regarding Maybelline customers: favorite fast fashion brands

AIlon has analyzed 3615 people from Germany who have a very high affinity to Maybelline and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | Maybelline

March 24, 2022

This statistic shows the favorite fashion brands of that part of the German population, with a strong preference for the cosmetics brand "Maybelline", compared to the total population. The largest deviations in the positive range are: Ernstings Family, Triumph, Hunkemöller and in the negative range are: Adidas, Karl Lagerfeld, Wormland.

This bar chart visualizes, how a preference for the brand "Maybelline" correlates with an affinity for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Maybelline" customers to have a preference for "Ernstings Family" is increased by 107.0% .

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