AIlon has analyzed 37594 people from Germany who have a very high affinity to Auto Bild and compared the mean values with a representative sample of the population.
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March 24, 2022
This statistic visualizes the most popular womens magazines of that part of the German population, with a high affinity for the car manufacturer "Auto Bild", in comparison to the total population.
The preference for the magazines "Emotion" and "Petra" is clearly increased, while it is strongly decreased for the the magazines "Bild der Frau" and "Tina Magazin".
This bar chart visualizes, how a preference for the brand "Auto Bild" correlates with an affinity for the displayed Women Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Auto Bild" brandfans to have a preference for "Bild der Frau" is decreased by 59.25% .
Source:
AIlon
Publication date:
March 24, 2022
Sample size Auto Bild:
37594
Sample size population sample: 3.414.229
Area of enquiry: Germany
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