Statistic regarding Corona (Bier) customers: favorite musicians

AIlon has analyzed 1371 people from Germany who have a very high affinity to Corona (Bier) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | Corona (Bier)

March 24, 2022

This statistic shows the most popular artists of that part of the German population, with a strong preference for the food manufacturer "Corona (Bier)", compared to the total population. The largest outliers in the positive range are: The Thrillseekers, Red Hot Chili Peppers, Joy Division and in the negative range are: Dieter Bohlen, Pietro Lombardi, One Direction.

This bar chart visualizes, how a preference for the brand "Corona (Bier)" correlates with a preference for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Corona (Bier)" customers to have a preference for "The Thrillseekers" is increased by 9.39% .

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