Statistic regarding Erdinger Weißbräu customers: most popular entertainment influencers

AIlon has analyzed 18033 people from Germany who have a very high affinity to Erdinger Weißbräu and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Erdinger Weißbräu

March 23, 2022

This statistic shows the most popular entertainment influencers of that part of the German population, with a strong preference for the food manufacturer "Erdinger Weißbräu", compared to the total population. The largest outliers in the positive range are: Dwayne Johnson, Inscope21, Joko Winterscheidt and in the negative range are: Daniela Katzenberger, Guido Maria Kretschmer, Sascha Grammel.

This bar chart visualizes, how a preference for the brand "Erdinger Weißbräu" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Erdinger Weißbräu" customers to have an affinity for "Dwayne Johnson" is increased by 7.27% .

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