Statistic regarding Allianz SE brandfans: most popular automotive magazines

AIlon has analyzed 24727 people from Germany who have a very high affinity to Allianz SE and compared the mean values with a representative sample of the population.

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Automotive Magazine | Allianz SE

March 24, 2022

This statistic visualizes the favorite automotive magazines of that part of the German population, with a strong preference for the financial services company "Allianz SE", in comparison to the total population. The preference for the magazines "ADAC Motorwelt" and "Auto Motor Sport" is strongly increased, while it is strongly decreased for the the magazines "9ELF" and "Ramp Space".

This bar chart visualizes, how a preference for the brand "Allianz SE" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Allianz SE" brandfans to have a preference for "ADAC Motorwelt" is increased by 19.8% .

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