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Automotive Influencer | Das Haus (Zeitschrift)
March 28, 2022
This statistic visualizes the most popular automotive influencers of that part of the German population, with a high affinity for the furniture retailer "Das Haus (Zeitschrift)", compared to the total population.
Extremely noticeable is the positive correlation with Matthias Malmedie and Tim Shmee, as well as the negative relation to Blackout and Do It With Dan.
This bar chart visualizes, how an affinity for the brand "Das Haus (Zeitschrift)" correlates with a preference for the displayed Automotive Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Das Haus (Zeitschrift)" customers to have an affinity for "Matthias Malmedie" is increased by 4.16% .
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